
Google Updates Ad Campaign Performance Insights
Google’s rolling out some new updates for its “Meridian” marketing mix model (MMM) reporting, which provides more insight into ad…

Google’s rolling out some new updates for its “Meridian” marketing mix model (MMM) reporting, which provides more insight into ad…

With the U.S. government pushing to effectively takeover TikTok in the nation, and potentially influence the content that’s displayed in…

YouTube is expanding its live-stream Gift Goals to all creators in the U.S., while it’s also got some improvements to…

A quick reminder from LinkedIn: Some of your LinkedIn Campaign Manager elements are being renamed, which could cause confusion if…

Meta’s expanding its use of facial recognition technology to combat celebrity scams, which use well-known identities to dupe unsuspecting users.…

Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to…

Facebook’s adding some new ways to help creators maximize engagement in-stream, and grow their in-app community, including fan challenges, custom…

TikTok is launching new Travel Ads, powered by its advancing AI ad targeting models, which are designed to help travel…

Snapchat has published a new research report which looks at the effectiveness of its “First Impression Ads,” which enable advertisers…

LinkedIn has added some new options to make it easier for SMBs to create LinkedIn ad campaigns, including enhanced auto-targeting,…
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