Main League Soccer facet Chicago Hearth FC are hoping a brand new sponsorship deal will drive them towards success in 2024.
The membership introduced earlier this week that it had signed a take care of Carvana to make the auto gross sales web site the brand new front-of-shirt sponsor for the Hearth. The location’s brand will seem on the entrance of the Hearth’s first-team jerseys, in addition to jerseys for his or her MLS Subsequent Professional and academy groups, for all preseason, common season and postseason matches.
“We’re very pleased to welcome Carvana to the Club as our Front of Kit Partner,” mentioned Hearth FC proprietor and chairman Joe Mansueto on the team’s website. “Carvana is an innovative company that has changed the automotive industry, and we’re excited to launch this partnership and to explore creative and unique ways to fully integrate our brands to best service our wonderful fans and the greater Chicago community. We’re thankful that Carvana has chosen to partner with the Fire and will work with us to positively impact our local community and help grow the beautiful game through support of the Club’s youth programming through Chicago Fire Youth Soccer and Chicago Fire Foundation programming.”
Chicago Hearth FC performed with no front-of-shirt sponsor in 2023. Previous to that, cellphone producer Motorola occupied that area.
Images accompanying the announcement confirmed the Carvana brand in darkish blue on the Hearth’s secondary package, unveiled in 2023. The Hearth are due for a brand new major package in 2024, and already mentioned in the announcement of their rebrand in 2021 that it might be predominantly pink.
“Carvana is excited to partner with the Chicago Fire FC because it’s a team with a rich history in the MLS and is doing great things both on and off the field,” mentioned Carvana co-founder and chief model officer Ryan Keeton. “Carvana has served Illinois customers for almost a decade and this new partnership underscores our commitment to the Chicagoland area. We can’t wait to kick things off and look forward to connecting local fans to the team and the game they love.”
As a part of the sponsorship deal, Carvana will assist the Chicago Hearth Basis and their P.L.A.Y.S. (Take part, Be taught, Obtain, Youth, Soccer) Program. They’ll additionally companion with the Hearth to create the Carvana Supply Platform, “which will be used to deliver special experiences to Chicago Fire Season Ticket Members and community members.” These embody:
- Most Helpful Mum or dad Shock and Delight — Followers could have the chance to appoint “Most Valuable Parents” within the Chicago group
- At House Sport Supply — The Hearth and Carvana will reward a household in want with the last word Membership viewing get together
- Season Ticket Member Supply — Carvana and the Hearth will reward 5 Membership season ticket members with an annual present
