Ten years after Cowboy Ventures’ founder Aileen Lee gave unicorns their nickname, she and her group are again with contemporary evaluation on personal firms price greater than $1 billion.
A lot has modified in unicorn land since 2013 that it deserves the type of thorough recap you could read here. However there’s some extent that’s price zooming on: the shift to enterprise, and what might occur subsequent.
Because the variety of unicorns boomed from 39 to greater than 532, Cowboy discovered that their very nature additionally modified. “The pendulum swung hard to enterprise, with 78% of unicorns today focused on B2B, the inverse of 2013,” Lee and her group member Allegra Simon wrote.
However spending greater than a decade in tech teaches you one thing: to be prepared for the pendulum to swing again. Therefore Cowboy’s prediction that “given the hard shift to enterprise,” we are able to “hope and expect more exciting consumer unicorns will be born in coming years.”
