As we enter the ultimate weeks of the 12 months, we’re now within the annual awards and recognition season, the place the key platforms acknowledge the highest creators, content material tendencies, and extra amongst their communities.

Immediately, it’s GIPHY’s flip to showcase its top trends, with a list of the preferred new GIFs which have emerged amongst its many tens of millions of customers.

And whereas I can’t provide the full animated GIF expertise right here, these have been the highest new GIFs of 2023, in keeping with GIPHY knowledge:

The highest GIF of the 12 months was “Yay” by artist Mo Willems, which options characters from his in style guide sequence.

As per GIPHY:

“This GIF has a perfect balance of expression and animation that clearly connects Gerald (Elephant) & Piggie — the stars of 25 New York Times best-selling books — with GIPHY users.”

Different prime GIFs included “Happy Birthday” that includes singer Saweetie, “Annoyed Coach”, “My Existence Angers Him”, and, unsurprisingly, a GIF of Ryan Gosling as Ken from the Barbie film.

Different in style GIF tendencies stemmed from TV reveals “The Last of Us” and “Succession”, whereas GIFs of Taylor Swift put Travis elevated by 497% after Swift began attending Chiefs video games.

GIPHY has additionally highlighted its prime channel companions, together with the NFL, Peacock, and Hi there All.

GIPHY has additionally introduced that GIF creator Jinzhan took out top-billing because the most-viewed creator of the 12 months.

Different GIF artists on the checklist have been Adam J. Kurtz, DINOSALLY, Megan Lockhart, and Chippy the Dog.

It’s an fascinating overview of evolving GIF tendencies, and the way these animated pictures will help folks categorical themselves on-line. And positively, utilizing the proper GIF will help to spice up your messaging, so it might be value paying attention to the newest GIF tendencies to contemplate how they could additionally improve your messaging.

It is also been a giant 12 months for GIPHY itself, which was all however acquired by Meta, earlier than a U.Ok. ruling overturned the purchase. So now it is owned by Shutterstock as a substitute, although it might have been fascinating to see what Meta had deliberate for broader GIF integration and utilization.

We’ll by no means know.

You possibly can take a look at GIPHY’s full annual overview put up (together with animated examples) here.