The Indiana Pacers, fresh off an Eastern Conference Championship, will debut a new uniform advertisement this week as part of a multi-year partnership with Lucas Oil, an Indianapolis-based manufacturer of automotive products.
The deal makes Lucas Oil the official jersey patch partner of the Pacers, with the company’s logo appearing on the front left shoulder of the team’s uniforms beginning Thursday during the NBA 2K26 Summer League in Las Vegas.
“Lucas Oil is a true Indiana success story and a brand that has long stood for performance, innovation and community,” said Pacers Sports & Entertainment CEO Mel Raines in the team’s official release. “We are thrilled to take our partnership to the next level and bring their name to the front of our jerseys.”
The patch features a recoloured version of the Lucas Oil logo, replacing its usual red, white, and blue with a Pacers-themed navy blue and gold.
In addition to the jersey patch, the agreement includes Lucas Oil’s continued designation as the “Official Oil Partner” of the Pacers, branding on practice jerseys, international marketing rights, group player rights, in-arena signage, and sponsorship of Lucas Oil Family Nights. A portion of the proceeds from every Pacers jersey sold will be donated to Peyton Manning Children’s Hospital at Ascension St. Vincent.
This marks the third uniform ad patch in Pacers team history. The club previously wore the Motorola logo from 2019 through 2023, followed by SpokeNote during the 2023-24 and 2024-25 NBA seasons.
