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India’s Flipkart readies quick-commerce play

The Indian e-commerce big Flipkart is planning to enter the quick-commerce enterprise, aimed toward offering prospects with the comfort of receiving their orders inside a matter of hours after making their purchases, a supply aware of the matter instructed TechCrunch.

The agency, majorly owned by Walmart, plans to make the instant-delivery service accessible in choose areas as early as Might this yr, the supply stated, requesting anonymity because the matter is non-public. The deliberations are ongoing and the timeline could barely change, the supply cautioned.

A Flipkart spokesperson stated the Bengaluru-headquartered e-commerce agency is “committed to meeting evolving customer expectations and delivering excellence in value, selection and speed, with more initiatives expected on this front in the coming months.”

Flipkart has been steadily laying the groundwork to enhance its supply time for fairly a while. It has closely invested in its provide chain infrastructure over time, with a selected give attention to decreasing supply occasions for grocery objects. These efforts have allowed Flipkart to supply same-day and next-day supply choices.

The brand new foray comes at a time when Flipkart can also be partaking to discover acquiring the instant-delivery startup Dunzo, TechCrunch reported final month. The overarching possession of Reliance on Dunzo has difficult the conversations, nonetheless, the report added.

Flipkart’s curiosity in quick-commerce coincides with the formidable growth plans of instant-commerce gamers corresponding to Swiggy, Zepto, and Zomato’s BlinkIt. These firms are aggressively widening their product choices, venturing past grocery supply to incorporate a various vary of things, from day by day necessities to digital devices, in a bid to seize a bigger slice of India’s burgeoning e-commerce pie.

Indian information outlet Entrackr first reported among the particulars of Flipkart’s prompt commerce play Thursday.

“At Flipkart, customer-centricity is at the core of everything we do. We constantly work towards delivering a wide range of products to customers with speed,” a Flipkart spokesperson stated.

“Over the past few months, we have made several investments to enhance our delivery capabilities, including adding same-day delivery in 20 cities. This covers mobiles, essential items, electronics, home appliances, fashion, books and lifestyle products.”

This story is creating. Verify again for updates.

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