Instagram’s testing out a brand new technique to comment on specific images within a carousel post, with some customers in a position to hyperlink their reply to a photograph or video, primarily based on its assigned quantity within the show.
As you possibly can see on this instance, posted by Brent Colmer (and shared by Lindsey Gamble), the brand new possibility allows customers to @point out the variety of a picture inside a carousel to append their remark to that particular picture or video.
So, for instance, for those who needed to touch upon the second picture within the show, you’ll write “@2” then enter your remark.
That remark is then displayed together with a thumbnail of the precise picture:
It might be one other technique to drive extra targeted engagement, and encourage extra interplay round every aspect, whereas additionally clearing up confusion when commenting on carousel posts.
Carousel posts have turn out to be a key focus for IG because it seems to encourage extra private sharing within the app. Final October, it started testing collaborative carousel posts, which allows different customers to contribute to carousel feed updates, whereas extra not too long ago, it additionally started testing expanded carousels, with up to 20 images available within a single update.
With each choices, having a easy technique to particularly touch upon every body inside a carousel might be of worth, and will allow extra engagement and interplay inside the principle IG feed.
Instagram’s testing the brand new carousel tagging possibility with a restricted variety of customers at this stage.
