The “Taylor Swift impact” is actual … simply ask NFL commissioner Roger Goodell, who straight-up credited the pop famous person’s relationship with Travis Kelce for bringing a ton of latest eyes to the entire league.
Commish gushed about Traylor throughout his annual Tremendous Bowl press convention in Vegas on Monday … saying there isn’t any denying the optimistic impression the coupling had on this previous season.
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Whereas Goodell initially chalked it as much as the great competitors on the sphere — noting 70% of video games this season have been inside one rating within the fourth quarter — he did admit Taylor’s presence has been huge for the group.
“Having the Taylor Swift effect is also a positive,” Goodell stated minutes in the past. “Listen, both Travis and Taylor are wonderful young people. They seem very happy.”
“She knows great entertainment, and I think that’s why I think she loves NFL football.”
Commish added it is “great” to have Swift — and her diehard Swifties — on board … because it creates a buzz and conjures up younger ladies to tune in to video games.
As for whether or not the connection was scripted, Goodell joked there isn’t any approach the league might give you one thing THIS good.
“I don’t think I’m that good of a scripter — or anybody on our staff,” he stated with amusing.
It is no marvel why Goodell was in a implausible temper — rankings have been by the roof this season … with this postseason averaging 38.5 MILLION viewers, essentially the most in many years.
