Common Music Group wiping their songs from TikTok goes to harm the label’s smaller artists essentially the most … so says a musician who noticed the app elevate his personal creative model.
Mareux had his 2015 cowl of The Treatment’s “The Perfect Girl” go viral in 2021 and it vaulted him to a Coachella efficiency … an astronomical leap he feels will go away amid the UMG/TikTok dispute.
TMZ.com
Mareux tells TMZ … UMG saying they’re pulling songs from TikTok to assist artists financially is shady … he says if UMG actually cared about their artists they’d beef up their contracts, not destroy their limitless alternatives on TikTok.
The best way Mareux sees it … artists getting their music built-in into TikTok posts is a superb advertising software. He says the publicity generated on TikTok can actually change an artist’s profession, prefer it did for him.
Mareux says UMG is simply being plain grasping right here … and he feels unhealthy for the lesser-known artists who had been counting on TikTok to market their music … telling us they have to be feeling tremendous pressured.
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UMG has an enormous roster … Taylor Swift, Drake, Nicki Minaj, Ariana Grande, Dangerous Bunny, Ice Spice, Rosalía … and Mareux explains how the established acts are going to be impacted too.
Mareux’s an ideal instance of what TikTok can do for a comparatively unknown musician … his ‘Excellent Woman’ cowl was kinda floating within the abyss for six years till it went viral on TikTok … and he says he would not have a profession now with out the app.
TMZ.com
It is fascinating … Mareux says artists aren’t making some huge cash immediately from TikTok, however the publicity generated helps them make their cash in several methods … and he thinks the UMG strike will put an finish to that money movement.
