TikTok has revealed a brand new content planning guide for 2024, which incorporates all the important thing dates to concentrate on, together with numerous pointers and notes, to help in your marketing campaign technique.
The information takes a unique method to the same old content material calendar templates, with extra concentrate on the best way to benefit from particular occasions.
As defined by TikTok:
“We want to give you the most relevant tools and easy-to-implement advice so that you can choose which key moments to prioritize for your marketing strategy in 2024. That’s why we’ve decided to not only make a bespoke calendar for each major region across North America, Europe and the Middle East, but we’ve also added some top tips for making the most out of TikTok year round.”
As such, the information contains each key dates and extra tips about the best way to use TikTok’s numerous advert instruments and features.
As you’ll be able to see, every date interval has an outline of key occasions, together with pointers on the finish as to the best way to use numerous TikTok advertising components.
There’s additionally a marketing campaign planner template on the finish, all with hyperlinks to related instruments to assist maximize your efforts.
So it’s a bit completely different to the common calendar listings, nevertheless it might assist to focus on extra particular instruments and processes that will help you get your campaigns on observe.
It’s a useful overview both method.
You’ll be able to obtain TikTok’s 2024 advertising calendar here (with e-mail sign-up).
