With Valentine’s Day quick approaching, TikTok has shared a new guide to assist entrepreneurs faucet into the occasion, and create extra resonant campaigns in response to key traits amongst TikTok customers.
You possibly can obtain TikTok’s 9-page ‘Valentine’s Day For You’ information for your self here (with e mail sign-up), however on this put up, we’ll check out among the key notes.
First off, TikTok shares insights into the recognition of the occasion within the app, highlighting the curiosity in Valentine’s Day amongst its customers.
That’s quite a lot of associated exercise, and it is sensible for manufacturers to faucet into this the place attainable to maximise their advertising and marketing efforts.
TikTok additionally shares essentially the most used hashtags across the occasion:
In addition to an outline of the merchandise that TikTok customers are most all for in relation to Valentine’s Day celebrations:
There’s additionally a list of associated occasions and alternatives, offering some helpful pointers for manufacturers.
The ultimate component of the information seems at key planning pointers, together with one of the best advert varieties, key angles to your promotions, and important planning notes.
It’s a superb information, with a spread of sensible pointers that may allow you to increase your Valentine’s Day activations within the app.
In case you’re planning out your Valentine’s Day exercise, it’s value downloading the complete information to have a look.
You possibly can obtain TikTok’s ‘Valentine’s Day For You’ information here.
