TikTok has revealed a brand new information to app marketing on the platform, with new insights from measurement and analytics supplier Modify which underline how you can create efficient app promotions.

The information is predicated on insights from the Center East and North African areas, although most of the notes are common, and can apply to all app entrepreneurs,

You’ll be able to obtain TikTok’s full overview here (out there in three regional variants), however on this put up, we’ll check out a few of the highlights.

The principle focus of the information is predicated round three key methods for app advertising and marketing:

The information explores every of those components in-depth, together with sensible notes and tips about how you can lean into these key components.

There are additionally varied stats on app advertising and marketing engagement, and the way TikTok customers reply to app campaigns.

Whereas there are additionally insights into how TikTok app advertisements carry out in numerous verticals, and why it may be a invaluable driver of app promotions.

Lastly, there are additionally notes on seasonal promotions, and the way TikTok campaigns can facilitate broader connection.

There are some attention-grabbing notes right here, and whereas it’s solely a quick report, there could possibly be some good pointers to your app technique.

You’ll be able to obtain TikTok’s app advertising and marketing studies here.