USL Championship facet Oakland Roots SC reside as much as their title, exhibiting simply how deep their roots of their dwelling metropolis with their new set of kits for the 2024 season.
The membership unveiled its dwelling, away and goalkeeper kits for 2024 on Friday, February 23 — their first kits with new provider Charly. All three pay homage to native tradition and landmarks in Oakland.
The house package retains the Roots’ typical black base coloration, however places a brand new spin on it with three vertical stripes down the entrance. The stripes include “a striking mosaic of geometric shapes,” just like that discovered within the backside half of the club crest. “This kaleidoscope of colored shapes symbolizes diversity and unity, reflecting the inclusive spirit of the club and community,” in response to a press launch.
The mosaic sample can also be seen beneath every arm of the jersey. White trim adorns the sleeve cuffs and the V-neck collar.
The design suggests a way of ahead movement and development, very similar to the vertical development the membership goals to embody. The geometric shapes are seen as constructing blocks, representing the foundational energy and construction of the membership, every block a step in its upward journey. The general aesthetic of the jersey is trendy, daring, and energetic, aiming to resonate with followers and gamers alike and to make a press release each on and off the sphere.
— Oakland Roots SC press launch
The away package, in the meantime, is an homage to the Tribune Tower in Oakland, which is celebrating its a hundredth birthday this 12 months. The mosaic stripes carry over from the house package, however are rendered in shades of gray which can be “inspired by the Tower’s architectural hues.” The teal and copper accents on the collar, cuffs and sides are “reminiscent of the oxidation and brickwork found on the historic building.”
The Roots’ goalkeeper jersey is a tribute to former Mexico goalie Jorge Campos, who was identified within the Nineties for his flamboyant neon kits. The inexperienced base with enlarged yellow mosaic outlines on the entrance “give a sense of movement and energy,” in response to the membership’s press launch. “The patterns are angular and intersecting, reminiscent of Jorge Campos’ memorable fashion sense. This jersey combines the spirit of Oakland’s colors with a flair for the dramatic, much like the legendary goalkeeper it pays homage to.”
Charly is a Mexico Metropolis-based sportswear firm that has been producing kits for Liga MX groups for years, however just lately has began making inroads within the U.S. soccer market, together with new 2024 kits for Oakland Roots’ USL Championship compatriots, Pittsburgh Riverhounds SC.
“Dropping a new jersey to the world is my favorite time of year. Our club is about telling stories and paying homage to the iconic people and places that make ‘The Town’ the greatest city in the world. So much of our lives are spent together, and we are excited to release jerseys that commemorate this special community.”
— Oakland Roots SC chief advertising and marketing officer Edreece Arghandiwal
Oakland Roots SC opens their 2024 USL Championship season at dwelling in opposition to Indy Eleven on Saturday, March 9.
