That is an attention-grabbing experiment. Most likely not overly helpful, however attention-grabbing nonetheless.

Based on 9 to 5 Google, YouTube’s presently testing out a brand new method to type movies, based mostly on the predominant colour of (seemingly) the thumbnail picture.

As you may see on this instance, some customers are being prompted to “Create a feed of videos based off color”, which then supplies a brand new, different feed of clips based mostly in your colour alternative.

Customers within the experiment can choose both pink, inexperienced, and blue, with that choice then highlighted on the prime of the feed show.

Which looks like an odd method to showcase video content material, which the 9 to five Google staff discovered:

“Overall, these feeds are a little weird as I don’t think colors in any way correlate to the subject of a video, unless YouTube has data/testing that says otherwise. The filters feel like an experience that would be more at home in YouTube Music.”

The experiment is definitely not completely new, with users on Reddit recognizing the colour feed possibility final yr, although in a barely completely different format.

Would that be useful, or useful, in your individual YouTube expertise?

I imply, the thumbnail picture could be something, and it could not correlate to the video content material in any method, so I can’t actually see this being a fascinating possibility, outdoors of the aesthetic profit on-screen.

Possibly that’s it. Possibly, some customers similar to seeing comparable coloured photographs, and that might then assist to enhance discovery in some contexts.

I don’t know, appears odd, however perhaps there’s one thing to it that I’m lacking.

The brand new possibility is being displayed to chose YouTube Premium customers.