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Adidas Goes to the Dogs With Launch of World Cup Kits for Pets – SportsLogos.Net News

Four-legged fans of certain countries competing at this summer’s 2026 FIFA World Cup will finally get a chance to show their allegiances thanks to adidas.

On Monday, April 27, the German sportswear giant launched its new Home Jerseys Pet Collection, featuring miniature version of home kits for Argentina, Colombia, Japan and Mexico in sizes perfect for pups.

Like human versions of the shirts, the canine kits have adidas’s signature three stripes down the shoulders and the company’s logo on the chest. But the national team crests move to the back of the jersey for better visibility.

The pet jerseys mirror the design language of the FIFA World Cup 2026™ Home kits, which combine historic visual identities and traditions with a modern, forward-looking aesthetic.

Designed specifically for four-legged supporters, the jerseys feature a heat-transferred federation crest and adidas logo, delivering a clean, premium finish while ensuring a comfortable fit for pets of different sizes.

— adidas press release

The kits will go on sale starting May 1 at select adidas and other retail stores and on adidas’s website. They’ll only be available for purchase in North America, Latin America, Japan, China, Vietnam, the Philippines and Indonesia.

No word yet if Nike, Puma or any other manufacturers plan to release their own pet-sized kits ahead of this summer’s World Cup. Soccer jerseys are a dog-eat-dog business, after all.

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