I downgraded Warner Bros. Discovery (NASDAQ:WBD) inventory in November 2023, as I argued why a weaker TV promoting market may worsen headwinds as we headed into 2024. WBD has underperformed the S&P 500 (SPX) (SPY) considerably since my earlier article, justifying my warning. Nevertheless, with WBD falling near its November 2023 lows, have I reassessed a extra constructive alternative for me to show extra bullish once more?
Buyers are doubtless nonetheless assessing the latest main announcement, which noticed Disney (DIS), Warner, and Fox Company (FOX) teaming up to “build a joint sports streamer.” With shopping for sentiments remaining tepid, it means that the market is comparatively lukewarm in regards to the alternative because the trio appears to be like to shake up the sports activities streaming section. Buyers should perceive that the execution dangers aren’t clear presently. Will the joint streamer result in a discount in its Linear TV alternative, which is anticipated to be extra worthwhile? What are the suitable value ranges to seize the section eager on sports activities content material however not/now not on Linear TV? Given the forays made by Amazon (AMZN) and Apple (AAPL) into sports-related streaming, I consider the legacy gamers have doubtless assessed that they have to combat again with a vengeance. Nevertheless, these corporations like Warner even have extremely worthwhile legacy segments to take care of. Consequently, I gleaned that the unsure market sentiments counsel the market stays in a wait-and-see mode, even because the antitrust regulator probes the deal for potential anticompetitive risks.
Consequently, I consider the market stays centered on the weakening of Warner’s aggressive moat as we head into Warner’s fourth-quarter earnings release with vital uncertainties. Warner is slated to put up its FQ4 earnings scorecard on February 23. Roku (ROKU) traders noticed a steep post-earnings decline, as Roku cited a very weak promoting market by 2024. Consequently, I assessed that traders are doubtless baking in a probably much less sanguine outlook for Warner, worsened by the cord-cutting dangers on its aggressive benefits. Even Morningstar has determined to decrease Warner’s earlier slender financial moat, downgrading Warner to a no-moat firm. The analysis agency articulated that the uncertainties attributed to the more and more aggressive streaming panorama have worsened Warner’s means to take care of its profitability. Consequently, Warner traders have to be ready for the likelihood that its streaming enterprise is “unlikely to ever match the profitability it enjoyed with traditional linear television.” Consequently, WBD might be mired in a materially undervalued zone for a while because the business navigates its transition to a probably much less worthwhile and extra aggressive streaming period.
With WBD assigned a “B” valuation grade, I assessed that the market is not dumb. It has justifiably priced in vital pessimism on Warner’s transition. Consequently, it means that WBD may supply a probably engaging danger/reward for dip-buyers trying to capitalize on its battered valuation.
With WBD buying and selling near its November 2023 lows and fairly near its 2022 lows on the $8.8 degree, we must always anticipate extra strong shopping for sentiments as traders look to purchase the dips.
I noticed a glimmer of hope final week as WBD completed properly. Nevertheless, the market may drive a bear lure (false draw back breakdown) in opposition to WBD’s November 2023 lows ($9.3 degree), resulting in a capitulation earlier than a extra strong bullish reversal.
Therefore, shopping for on the present ranges may introduce unexpected draw back volatility if Warner administration presents a worse-than-expected steering for 2024. However my warning, I assessed that the market has already mirrored ample pessimism in its valuation, heading into Warner’s pivotal earnings launch. Consequently, the chance/reward is more and more favorable for a bullish mean-reversion setup, with a attainable profit-taking zone under the $11.5 degree.
Score: Improve to Purchase.
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